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Welcome to The Playford, MGallery

Located in the heart of Adelaide’s cultural precinct, The Playford presents a contemporary take on the elegant Art Nouveau era depicted through its unique South Australian art, décor and bespoke customer service.
Spoil yourself with a stay at Australia’s most awarded boutique hotel while you explore all that Adelaide’s Art, cultural and entertainment precinct has to offer.

"I hope you enjoy your stay in Adelaide’s most awarded and iconic luxury boutique hotel. Experience local food and wine in an Art Nouveau setting unlike any other."
Steve Finlayson
Hotel General Manager

120 North Terrace, Adelaide SA
View the map | Explore our location

Rooms and Suites

The Playford, a member of the exclusive MGallery Hotel Collection, has a range of boutique accommodation providing the perfect blend of old world charm and modern day creature comforts. The hotel exudes a contemporary Art Nouveau feel with beautifully appointed guest rooms and suites, luxurious amenities and personalised services.

luma Restaurant and bar

Our award-winning team brings you Luma Restaurant and Bar. This is your destination location for coffee, cocktails, house made snacks, freshly baked patisseries, treats and more. A more substantial offering flows from the Restaurant showcasing locally-sourced European fare presented in a truly inspiring light.

Meetings and Events

The Playford, MGallery is the perfect location for your next event with a flexible range of function room alternatives.

Weddings at The Playford

Love is in the air at The Playford, MGallery, Adelaide’s most awarded luxury Wedding venue.

Discover ADELAIDE

Learn more about your surroundings, things to see and do while visiting Adelaide and staying at The Playford, your Adelaide luxury accommodation venue of choice.

Events in Adelaide This Month | OzAsia Festival 🏮

Step into a world of vibrant arts and culture at the @ozasiafestival!

From breathtaking performances to thought-provoking exhibitions, this iconic festival unites top Asian and Australian artists for a cultural experience like no other.
Based at the Adelaide Festival Centre, just moments from @theplayford, it's the perfect opportunity to enrich your stay.

Discover the dynamic 18-day program and start planning your journey today: ozasia.adelaidefestivalcentre.com.au

#OzAsiaFestival #AdelaideEvents #ArtsAndCulture #ThePlayfordEvents #AdelaideFestival #ExperienceThePlayford
Thank you Helena for your delightful recent review of your stay with us 🌟

We are thrilled you had a perfect stay - this is exactly what we strive for.

We can’t wait to welcome you back for another unforgettable experience at The Playford.

#ThePlayford #AdelaideHotel #LuxuryHotel #AdelaideStays #ClientReview
In the words of Judy Blume, ‘You’re not alone.’

This Pink October, our hotel is committed to supporting everyone affected by breast cancer.

Together, we’re stronger.

#MPoweringMoment #MGalleryPinkOctober
Celebrate Your Staff Christmas Lunch at The Playford 🎉🎄

Make this holiday season special with a festive lunch at The Playford! Whether it’s an intimate gathering or a large group, we’ll tailor the perfect dining experience to suit your team. Enjoy exquisite food, impeccable service, and a beautiful setting that’s sure to create lasting memories.

Book your team’s Christmas celebration today: theplayford.com.au

#StaffChristmasLunch #ThePlayford #AdelaideEvents #CelebrateWithUs #CorporateChristmas
Do you and your team have plans for Melbourne Cup Day? 🐎

Join us for our Melbourne Cup Luncheon—limited tickets remaining, and we’re offering a $20 discount on all remaining tickets!

Enjoy a 3-course menu from Luma Restaurant and Bar showcasing the finest South Australian produce, plus a 3-hour beverage package, live music, raffles, and more—all while watching the race on large screens in our Grand Ballroom. All proceeds go towards supporting The Bright Eyes Foundation. 

To redeem your discount and secure your table, simply email lovesh.sharma@accor.com or call us on 8213 8804 and mention the codeword ‘MC20’. *Discount available for direct bookings only.

Don’t miss out!

#ThePlayford #MelbourneCup #Luncheon #LumaRestaurantandBar
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